For many years, hosting has been a fast-growing area in the internet industry. Using the Infrastructure-as-a-Service (IaaS) model, providers offer hardware, software, storage and other infrastructure components. Given the large number of competitors, the market is likely to be saturated. And this increases the competition for offers and customers.
In order to keep customer churn to a minimum, providers must constantly develop and optimize their business model — with a strong focus on the market and customer needs. The only way to achieve this is to automate time-consuming processes such as invoice processing.